Archive for July, 2015

5 Essential Guidelines for an Effective Follow Up Strategy

Marketing and sales strategies come and go, as they should, over time and for many reasons. Some reasons that effect changes in marketing and sales approaches include: business focus or goals, industry trends, technology, investment plans, marketplace demands or consumer expectations. When it comes to any marketing or sales strategy,…

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5 Key Ways to Drive Business Through Event Sponsorship

July 15, 2015
Tassey Russo

Right now, we are in the full bloom of conference season. From April through early November, you may find yourself heading off to a handful of conferences, eager to soak up the great content, gain wise insights, and build new relationships with people you meet. Maybe this year, it’s different….

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